• Home
  • About Us
    • About TAG Alliances
    • Awards & Rankings
    • Advisory Board
    • Success Stories
    • Benefits of Membership
    • TAG Foundation
    • Annual Review 2024
    • Contact Us / Our Team
    • Apply to Join
  • Find an Expert
  • Events
    • Events Calendar
    • Upcoming Webinars
    • Future International Conferences
    • Past International Conferences
    • Future Regional & Other Meetings
    • Past Regional & Other Meetings
    • Member Hosted Webinars & Events
  • Specialty Groups & Articles
    • Audit & Assurance
    • Aviation Law
    • Best Practices & Firm Management
    • Blockchain & Cryptocurrency
    • Competition & Antitrust
    • Construction & Real Estate
    • Corporate and M&A
    • Diversity and Inclusion in Leadership
    • Employment & Labor Law
    • Energy
    • Environmental Law
    • Financial Institutions and Markets
    • Firm Administrators
    • Franchise Law
    • Global Mobility & Immigration Law
    • Government Investigations & White Collar Crime
    • Governmental Relations
    • Healthcare
    • Insolvency & Restructuring
    • Insurance Law
    • International Trade & Customs
    • IP, IT, & Cybersecurity
    • Litigation & ADR
    • Marketing & Business Development
    • Medical Technology
    • Native, Indigenous, and Aboriginal Law
    • Sports & Entertainment
    • TAG Tax
    • Transportation and Logistics
    • Other Areas of Interest
  • News & Resources
    • Knowledge Center
    • Member Articles
    • TAG in the Press
    • TAG Alliances: Up Close & Personal
    • Member News - TAGLaw
    • Member News - TIAG
    • Member News - TAG-SP
    • TAG Academy (Webinars & Seminars)
    • Friends of TAG (Discounts & Trusted Providers)
    • Doing Business Guides
    • TAG Alliances Mobile App
    • Member Resource Center
MEMBER LOGIN
TAG Alliances
Globally Connected. Locally Respected.
Law |Accounting |Tax |Strategic Partners
Find an Expert
  • Location/Industrycaret
  • Legalcaret
  • Accountingcaret
  • Strategic Partnerscaret

Location/Industry

tag-alliance
caret-rightBack

Law

Taglaw
caret-rightBack

Accounting

Tiagnet
caret-rightBack

Strategic Partners

Tag-SP
caret-rightBack

Adnan Sundra & Low

Malaysia ( TAGLaw )
country_flag
Local Time
05:37 AM

Enter Captcha

Adnan Sundra & Low

www.asl.com.my/
Level 25, Menara Etiqa, No.3, Jalan Bangsar Utama 1
Kuala Lumpur
Malaysia, 59000
 +603-22793288
 +603-22793228

Connect with this Firm

VIEW ALL >

Firm News

  • Adnan Sundra & Low Named In-House Community Firm of the Year 2024
  • Adnan Sundra & Low Recognized in Benchmark Litigation Asia-Pacific 2025
  • 10132.jpg

Cheok Hou Cher, Steven

Kuala Lumpur, Malaysia
+603 2279 3288 (ext. 863)
Share this Contact
steven.cheok@asl.com.my
country_flag
Local Time
05:37 AM

Enter Captcha

  • 10132.jpg

Cheok Hou Cher, Steven

Kuala Lumpur, Malaysia
+603 2279 3288 (ext. 863)
Share this Contact
steven.cheok@asl.com.my
country_flag
Local Time
05:37 AM

Steven’s main area of practice is intellectual property enforcement and litigation with special interest in media and telecommunications.

Steven worked with one of the largest and oldest firms in Malaysia from 2006 until 2012 before joining a boutique IP firm in Kuala Lumpur between 2012 to 2015. Thereafter, he was with one of South East Asia’s largest legal networks until 2024, specialising in both litigious and non-litigious intellectual property matters.

Steven has represented clients in relation to disputes relating to patents, copyright, privacy and trade secrets, trademark, industrial designs, advertising and domain names, as well as various aspects of the enforcement of intellectual property rights. Over the years, he has also represented many multinationals in litigation and intellectual property enforcement matters, and has vast experience dealing with the Malaysian Intellectual Property Office, including attending to hearings and opposition proceedings.

Steven is also very experienced in non-litigious IP work such as advisory work, trademark/patent prosecution and registration work, drafting and reviewing of various IP and IT related agreements.

Steven is also fluent in written and spoken Chinese, and has vast experience dealing with China based clients, assisting and advising them on various matters including investment agreements, regulatory compliance, drafting and reviewing of commercial agreements, as well as linking local clients who are interested in investing in China with local legal experts for their legal needs and requirements.

Steven is also experienced in general corporate advisory work and has vast experience in advising, reviewing and drafting of commercial agreements including licensing agreements, franchise agreements amongst others.

Accolades:

  • Ranked as “Leading Partner” by Legal 500 2025
  • Ranked in IP in Legal 500 (2023)
  • Co-authored two chapters (Chapter 13 – Media and Entertainment Law; and Chapter 32 – Intellectual Property) for Bullen & Leake & Jacob’s Precedents of Pleadings, Volume 2
  • World Trademark Review – ranked lawyer (2023)
  • ALB Asia IP Tier 2 for both Patent and Copyright /Trademark for 2023
Practice Areas
  • Franchise Law
  • Intellectual Property / Information Technology
  • Litigation & ADR
  • Data Protection

 

Practice Areas

  • Franchise Law
  • Intellectual Property / Information Technology
  • Litigation & ADR
  • Data Protection
Industries
  • Advertising
  • Food and Beverage
  • Information Technology & Cybersecurity
  • Media and Communications
  • Retail
  • Sports, Entertainment and Gaming
  • Art
  • Banking and Financial Institutions & Services
  • Emerging/Sci-Tech Businesses
  • Publishing

 

Industries

  • Advertising
  • Food and Beverage
  • Information Technology & Cybersecurity
  • Media and Communications
  • Retail
  • Sports, Entertainment and Gaming
  • Art
  • Banking and Financial Institutions & Services
  • Emerging/Sci-Tech Businesses
  • Publishing
Language Skills
  • Chinese (mandarin)
  • English
  • Malay

 

Language Skills

  • Chinese (mandarin)
  • English
  • Malay

 

Specialty Groups

  • Franchise Law
  • Intellectual Property, Information Technology & Cybersecurity
  • Litigation and Alternative Dispute Resolution
  • Sports & Entertainment
Specialty Groups
  • Franchise Law
  • Intellectual Property, Information Technology & Cybersecurity
  • Litigation and Alternative Dispute Resolution
  • Sports & Entertainment
Bio

Steven’s main area of practice is intellectual property enforcement and litigation with special interest in media and telecommunications.

Steven worked with one of the largest and oldest firms in Malaysia from 2006 until 2012 before joining a boutique IP firm in Kuala Lumpur between 2012 to 2015. Thereafter, he was with one of South East Asia’s largest legal networks until 2024, specialising in both litigious and non-litigious intellectual property matters.

Steven has represented clients in relation to disputes relating to patents, copyright, privacy and trade secrets, trademark, industrial designs, advertising and domain names, as well as various aspects of the enforcement of intellectual property rights. Over the years, he has also represented many multinationals in litigation and intellectual property enforcement matters, and has vast experience dealing with the Malaysian Intellectual Property Office, including attending to hearings and opposition proceedings.

Steven is also very experienced in non-litigious IP work such as advisory work, trademark/patent prosecution and registration work, drafting and reviewing of various IP and IT related agreements.

Steven is also fluent in written and spoken Chinese, and has vast experience dealing with China based clients, assisting and advising them on various matters including investment agreements, regulatory compliance, drafting and reviewing of commercial agreements, as well as linking local clients who are interested in investing in China with local legal experts for their legal needs and requirements.

Steven is also experienced in general corporate advisory work and has vast experience in advising, reviewing and drafting of commercial agreements including licensing agreements, franchise agreements amongst others.

Accolades:

  • Ranked as “Leading Partner” by Legal 500 2025
  • Ranked in IP in Legal 500 (2023)
  • Co-authored two chapters (Chapter 13 – Media and Entertainment Law; and Chapter 32 – Intellectual Property) for Bullen & Leake & Jacob’s Precedents of Pleadings, Volume 2
  • World Trademark Review – ranked lawyer (2023)
  • ALB Asia IP Tier 2 for both Patent and Copyright /Trademark for 2023

OFFICES


Suite 300 - 1055 West Hastings St.
Vancouver, B.C., Canada, V6E 2E9

360 Central Avenue, Suite 845
St. Petersburg, Florida, USA 33701

STAY CONNECTED

   
Ph: +1 727 895 3720

 

  • Home
  • About TAG Alliances
  • Find an Expert
  • Member Articles
  • Contact Us
  • Disclaimer
  • Home
  • About Us
    • About TAG Alliances
    • Awards & Rankings
    • Advisory Board
    • Success Stories
    • Benefits of Membership
    • TAG Foundation
    • Annual Review 2024
    • Contact Us / Our Team
    • Apply to Join
  • Find an Expert
  • Events
    • Events Calendar
    • Upcoming Webinars
    • Future International Conferences
    • Past International Conferences
    • Future Regional & Other Meetings
    • Past Regional & Other Meetings
    • Member Hosted Webinars & Events
  • Specialty Groups & Articles
    • Audit & Assurance
    • Aviation Law
    • Best Practices & Firm Management
    • Blockchain & Cryptocurrency
    • Competition & Antitrust
    • Construction & Real Estate
    • Corporate and M&A
    • Diversity and Inclusion in Leadership
    • Employment & Labor Law
    • Energy
    • Environmental Law
    • Financial Institutions and Markets
    • Firm Administrators
    • Franchise Law
    • Global Mobility & Immigration Law
    • Government Investigations & White Collar Crime
    • Governmental Relations
    • Healthcare
    • Insolvency & Restructuring
    • Insurance Law
    • International Trade & Customs
    • IP, IT, & Cybersecurity
    • Medical Technology
    • Litigation & ADR
    • Marketing & Business Development
    • Native, Indigenous, and Aboriginal Law
    • Sports & Entertainment
    • TAG Tax
    • Transportation and Logistics
    • Other Areas of Interest
  • News & Resources
    • Knowledge Center
    • Member Articles
    • TAG in the Press
    • TAG Alliances: Up Close & Personal
    • Member News - TAGLaw
    • Member News - TIAG
    • Member News - TAG-SP
    • TAG Academy (Webinars & Seminars)
    • Friends of TAG (Discounts & Trusted Providers)
    • Doing Business Guides
    • TAG Alliances Mobile App
    • Member Resource Center
  • Member Login